Structural Signage
Typically we think of signs as two-dimensional graphics affixed flat to a wall. The first signs, though, were three-dimensional representations of a trade or of what was being sold. For better visiblity, they extended out from a wall they were attached to. Think of the three balls pawnbrokers used and the red and white striped barber's pole. As people became more literate and vehicles began filling streets, large overhanging signs became dangerous. So smaller signs had to be
Off The Wall Murals: Large, Grand, Effective
Murals are different from all other signs in that they are organically connected to the architecture in which they exist. Both walls pictured above have murals printed by Off The Wall. The black and white mural on the back wall is obvious. Not so obvious is the closer one printed to look like brick and stone. Wood is also a popular mural background. Because of their scale, a mural's use of color, design, and thematic treatment can radically alter the sensation of proportio
